- Pay Budget: 200,000.00 - 250,000.00
- Role & Person Description
Job Summary: The Sales & Marketing Associate will be responsible for developing and implementing strategic sales and marketing initiatives to drive business growth across all DTV divisions. This role requires a dynamic individual with a deep understanding of the heavy equipment rental and construction industries, capable of identifying new market opportunities and bringing them in as business, and building strong client relationships.
Key Responsibilities:
Market Research & Analysis: Conduct thorough market research to identify trends, customer needs, and competitive landscape within the heavy equipment rental and construction sectors.
Sales Strategy Development: Formulate and execute effective sales strategies to achieve revenue targets across DTV's service offerings.
Client Acquisition & Retention: Identify potential clients, initiate contact, and build lasting relationships to ensure customer satisfaction and repeat business.
Marketing Campaigns: Collaborate with the marketing team to design and implement campaigns that effectively promote DTV's services.
Proposal Preparation: Develop and present compelling proposals and presentations to prospective clients, showcasing DTV's capabilities and value propositions.
Collaboration: Work closely with internal teams, including operations and project management, to ensure seamless service delivery and customer experience.
Reporting: Monitor and report on sales performance, market trends, and customer feedback to inform strategic decisions.
Qualifications:
Education: Bachelor's degree in Mass Communications, Business Administration, or a related field.
Experience: Proven experience in sales and marketing roles within the heavy equipment rental, construction, or related industries.
Skills:
- Strong understanding of sales principles and customer service practices.
- Excellent communication, negotiation, and interpersonal skills.
- Ability to analyze market trends and develop strategic responses.
- Proficiency in Microsoft Office Suite and familiarity with CRM software.
- Self-motivated with a results-driven approach.
To excel in this role, the preferred candidate will require;
- Knowledge of the Nigerian construction and equipment rental market.
- Experience in managing marketing campaigns and promotional activities.
- Familiarity with digital marketing tools and social media platforms.
